Absolut Vodka decided to launch the new limited edition bottle, Absolut Glimmer, with a campaign centered on a simple question. What makes the present exceptional? Considering the artistic flavor of the Absolut brand, art and visual effects are a big part of the campaign. And because alcohol in general is known as being a conversation trigger, Facebook and Twitter were involved in the campaign. This is what came out:
April 1st, 2011 at 8:19 PM
[...] 02 Absolute Light [...]